THE BOMB HOLE MERCH

The Bomb Hole is the leading podcast in the snowboard industry, known for building community with humor and authenticity. Originating in pro snowboarder Chris Grenier's garage, it exudes a bold, grassroots vibe. The show features in-depth interviews with snowboarders, filmmakers, photographers, action sports athletes, and other industry professionals, blending snowboard-based discussions with personal stories, career highlights, and challenges. By focusing on shared experiences, it creates a welcoming space for everyone while exploring the evolution of snowboarding and its impact on their careers and lives.

By prioritizing authenticity, the goal was to create products and apparel that visually reflect the brand's voice and resonate with the audience. Ultimately strengthening brand identity while fostering a sense of community.

Roles in Brand Product

• Led the art direction and graphic design of products and apparel that reflect The Bomb Hole’s "loose with intent" philosophy, developing a unique brand identity for the brand's product/store.

• Created original illustrations, designs and mockups for products, enhancing visual appeal and marketability.

• Compiled comprehensive tech packs with detailed production specifications, streamlining the manufacturing process and ensuring quality standards.

• Developed engaging marketing assets for product launches, including promotional materials and social media content to drive awareness and sales.

• Captured high-quality product photography and produced visually striking mockups for e-commerce, enhancing the online shopping experience.

• Collaborated with partner brands on joint initiatives, fostering creative synergy and expanding market reach.